Based on Food items and Beverages Client Perception in China survey, 86% of buyers from tier 1 and tier two cites take into account food stuff protection ahead of shopping for the food. Chinese people are very cautious with regards to the foods products and solutions they use, it doesn’t choose lengthy for them to halt making use of an item if a food stuff brand has become less than safety incidents.
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Citadelle is the entire world’s major provider of 100% pure maple syrup. Previously, Chinese individuals uncovered maple syrup just way too pricey to incorporate within their diet. Citadelle understood The chance within the Chinese market and felt that Chinese buyers are trying to find balanced and Secure food, Specially imported foodstuff, and when it comes to sweeteners, maple syrup is definitely the healthiest alternative.
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